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Dave Trott
Dave Trott is the former Chairman and Executive Creative Director of The Gate London, copywriter, blogger and author.〔(The Admission profile of Dave Trott )〕 Responsible for some of the most memorable adverts of the last 30 years, Trott studied at the Pratt Institute in New York, majoring in Advertising before going on to found the advertising agencies GGT and Bainsfair Sharkey Trott.〔(Typocircle biography of Dave Trott )〕 In 2004 he was given the D&AD President's Award for lifetime achievement in advertising.〔(Panmacmillan biography of Dave Trott )〕 ==Career History==
Dave Trott began his advertising career in 1971 as a trainee copywriter at Boase Massimi Pollitt.〔(Campaign live press overview of Trott's career )〕 In 1980, Trott founded the advertising agency GGT with Mike Gold and Mike Greenless. By 1986 GGT had been behind some of the UK's most memorable advertising campaigns including; Toshiba's "Hello Tosh gotta Toshiba", Holsten Pils' "Refreshes the parts other beers can not reach" and Ariston's "Ariston-and-on-and-on".〔(London Evening Standard review of Dave Trott's career )〕 In 1990 Trott left GGT and set up Bainsfair Sharkey Trott, which he left in 1993,〔(The Drum profile of Dave Trott )〕 amid rumours that the Account Handlers found Trott difficult to work with.〔(Campaign Live timeline of BDDP GGT )〕 In 2011, Trott's agency CST Advertising merged with The Gate London, Trott was the Chairman of The Gate until August 2014 when he left the agency.〔(The Drum article on Trott's departure from The Gate )〕
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